Mission

We exist to give complex organizations a clear, credible voice.

Zerqon was founded on the premise that institutional clients — corporations managing regulatory environments, agencies navigating public scrutiny, nonprofits competing for donor attention — require a fundamentally different kind of marketing partner.

Not an agency that runs campaigns. A firm that builds communication infrastructure: the strategy, the research, the positioning, and the execution that sustains credibility over years, not quarters.

We are selective about who we work with. Every engagement receives senior practitioner attention. Our measurement frameworks are designed before the first dollar is spent.

Our Mission

To deliver marketing intelligence that strengthens institutional standing, advances organizational objectives, and produces measurable outcomes for every client we serve.

Our Method

Research-led, strategy-first, and execution-disciplined. We construct the argument before we build the campaign. We measure what matters, not what's easy to count.

Our Commitment

Direct access to the team that won your engagement, throughout its duration. No bait-and-switch. Senior practitioners stay involved from kickoff through final delivery.


History

How we got here

2014

Corporate Practice Launch

Expanded practice to Fortune 500 corporations navigating regulatory transitions, adding brand strategy and investor communications capabilities.

2017

National Footprint

Extended operations across 20+ states with dedicated teams in financial services, healthcare, and energy sectors. Launched proprietary market research methodology.

2020

Nonprofit & NGO Division

Formalized the nonprofit practice serving national advocacy organizations, foundations, and international NGOs with adapted strategy frameworks.

2023

Creative Production Studio

Integrated in-house creative production capabilities, eliminating production handoff gaps and shortening turnaround cycles for institutional campaigns.

2026

Present Day

Operating nationally across 38 states, 220+ completed engagements, and a 96% client retention rate. Continuing to expand the government relations practice.


Leadership

Senior practitioners, not account handlers

Our leadership team brings decades of combined experience across corporate, government, and nonprofit sectors.

Marcus H. Delacroix

Managing Partner & CEO

Former Director of Communications at a federal regulatory agency. 22 years advising executives and government officials on high-stakes communications strategy.

Katherine Reyes-Montoya

Partner, Brand & Strategy

Built and repositioned brands for three Fortune 100 companies before joining Zerqon. Specializes in identity systems for regulated industries.

David Winthrop III

Partner, Government Relations

Nineteen years navigating federal and state legislative environments. Former Senior Policy Advisor with extensive Hill relationships across both chambers.

Naomi Strathmore

Director, Research & Intelligence

PhD in Political Communication. Designed the firm's proprietary perception-tracking methodology adopted by clients in 14 sectors.

Interested in working together?

Tell us about your organization and what you are trying to accomplish. We will respond within one business day.